Over the course of the last two weeks, I’ve been asked to sit on a number of webinars and lead corporate training events to organizations looking for guidance in how to market themselves and their products during a time of the pandemic. Of course, this is no surprise. I find many of us (myself as […]

Over the course of the last couple of weeks, we’ve covered a few different aspects of building a personal brand in 2020. We discussed how to scale and outsource your personal brand, how to manage a personal brand when you own multiple businesses, and ten big ways that building a personal brand can help you. […]

As a “multi-preneur,” or someone that owns multiple businesses, developing a personal brand can feel challenging. What company should you promote? Does promoting multiple businesses at a time cause confusion for your audiences? How do you establish a balance of content posting? What if the businesses are wildly different from one another? These are the […]

The most common excuse we hear professionals use to justify not building a personal brand is TIME. I get it, when you’re managing teams or running a business, personal branding feels like one more chore, especially considering that doing it well means doing it daily. Just remember, though…. …And she’s slaying, so…let’s take a page […]

2020 marks the start of a new decade, and for many members of our audience and community, building a personal brand is at the tippy top of their resolutions. It makes sense. Consider the following: 82% of people are more likely to trust a company when their senior executives are active on social media. 77% […]